The recent devastating storm that hit the north eastern part of the United States claimed the lives of dozens of people, billions of dollars in property damage, and extensive gas shortages across the region. Consumers rushed to the few operating gas stations that remained open creating long lines, sometimes as far as a mile long. Refineries in the north east region had shut down before the storm arrived to prevent damage to equipment, some had to clear up debris in order to get back operating. Gas stations across the region also were affected by the storm, many lost power. Many people started taking matters into their own hands buying gas outside of the affected regions and selling them at absurd prices to those affected by the storm. There were many reports of people being car jacked because their vehicles had gas, while many disputes and brawls were taking place at gas stations across the NY/NJ area. But despite all of these inconveniences I believe that the delay in a higher supply of gas across the northeast leads down to the supply and demand theory, it is not convenient for oil companies to mass distribute trucks load of gas because it could bring down gas prices across the region which is obviously not good for business. I think that in times of disasters such as this one, companies should set aside business practices and work with their fellow human beings in the relief efforts. There are many companies aiding needy residents of the north eastern region that have been affected by the storm but large oil companies such as Chevron and Exxon/Mobil are not contributing towards relief efforts or making it easier for the people of the north east region to have access to gas.

This blog is for all those who own large, small, family, or personal businesses. No matter what type of business you are in, you should be taking advantage of online advertising. Online advertising is more efficient and allows your products and/or services to reach a broader audience. Almost every one today has access to the internet even those on the most remote places of our planet. Advertising online has the benefits that it is less expensive than traditional methods such as yellow pages, newspapers, radio stations, etc. It is also less time consuming and there are online marketing companies that can work around any business budget and almost guarantee growth in your business by using their services.
There are different ways through which a business or an individual can advertise online. For example, a small company can use the Google search engine to allow local customers to have faster and easier access to their services/ products. There are also broader ways of advertising businesses often use websites such as Facebook and twitter the two largest social networks in the world to promote their products, but these can be some what more expensive and are more frequently used by larger companies. So, if you are in business or simply have services and/or products to offer you should strongly consider using the internet as a marketing tool.

A battle between Apple and Samsung began as a lawsuit that was fought and won by the Iphone maker.Since,there has been a fierce advertising war between the two. Most of it has been led by Samsung through advertisements such as their famous “It Doesn’t take a genius” Ad. The Apple company did not have to move a finger to strike back against this ad because their own fans took care of it by using the same format but changing the message of the advertisement to “Don't settle for cheap plastic”. The Galaxy S III makers then turned around and aired televised advertisements, in the ads they humiliate the Iphone lovers by showing how they had been waiting for the newest "coolest" product when in reality it has already been out-there and is being used by cool people. In a personal perspective about the subject I believe that Samsung has a better phone product with the Galaxy S III, but Apple has a larger base of customer loyalty and great advertising strategies. Who do you think is a better phone maker? !!!